Last Updated: 11/11/2025

Introduction

Welcome to Bliss Dine’s Privacy Policy.

Bliss Dine (“we”, “us”, “our”) respects your privacy and is deeply committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, store, and safeguard your personal data when you visit our website, submit a booking enquiry, or interact with any of our online services.

Our website is designed to allow you to submit booking enquiries or requests that are securely forwarded to one or more partner restaurants (“Restaurant Partners”) for reservation management. This Policy applies to all data processing carried out by us, regardless of which restaurant you choose.

Please read this policy carefully to understand how we handle your information and what rights you have under applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR).

1. Who We Are and Data Controller Status

The Bliss Dine website and booking form are operated by:

Bliss Dine
House 200, Narela
Delhi, 110040, India
Email: support@blissdine.com

Bliss Dine is the Data Controller for the data collected on the website, responsible for determining how and why your personal data is processed when you use our services.

We partner with various restaurants (collectively “Restaurant Partners”). We collect booking information on their behalf to assist in managing reservations and customer enquiries.

Data Sharing Relationship with Restaurant Partners

When you submit a booking, Bliss Dine acts as the Data Controller for the website operation and data collection. When we transmit your booking details to a Restaurant Partner, they become an independent Data Controller for that specific reservation data, responsible for managing the booking and their own subsequent processing. You should review the Restaurant Partner’s own privacy policy for details on how they process your data.

2.Important Information

• This Privacy Policy applies only to the Bliss Dine website and services.
• Restaurant Partners will have their own privacy policies that apply to their direct operations.
• It is important that your personal data remains accurate. Please notify us if your information changes.

3. Personal Data We Collect

We only collect the information necessary to process your booking, communicate with you, or send marketing updates (with your specific consent).

Information You Provide Directly

When you submit a form on our website, we may collect:

• Full Name
• Email Address
• Mobile Number
• Booking Details (date, time, number of guests, preferred restaurant)

Information Collected Automatically

If cookies or analytics are used, we may collect:

• IP address
• Browser and device type
• Pages visited and time spent
• Traffic source (e.g., ads clicked)
• General usage insights (non-personal)

Information We Do NOT Collect

We do not collect or store sensitive personal data, payment card details, or government ID information.

How We Collect Your Data

We collect data through:

1. Direct submission: Booking forms, contact forms, and marketing opt-in forms.
2. Automatic data collection: Cookies, tracking scripts, and analytics tools.

4. How We Use Your Personal Data

We use your personal information strictly for the following purposes:

• To Process Booking Requests: We use your data to submit your booking request to the selected Restaurant Partner, confirm your reservation, and contact you with essential service updates.
• To Coordinate With Restaurant Partners: We securely share your booking data with the restaurant you selected to allow them to manage table availability, confirm the reservation, and contact you directly regarding your booking.
• Marketing (Only With Consent): If you provide your explicit consent, we will send you promotional messages, restaurant updates, and special offers. You maintain the right to unsubscribe or withdraw consent at any time.
• Improving Website Performance: Automatically collected data helps us analyse visitor behaviour, improve the user experience, and measure the effectiveness of our marketing campaigns.

5. Legal Basis for Processing Your Data (UK GDPR)

We rely on the following lawful bases to process your personal data in compliance with the UK GDPR:

• Contractual Necessity: The processing is necessary to take steps, at your request, to facilitate the reservation you wish to enter into with the Restaurant Partner.
• Legitimate Interests: We rely on this basis to operate our platform, improve service quality, manage customer enquiries, and efficiently and securely share booking details with Restaurant Partners. We balance this interest against your fundamental rights and freedoms, concluding that this sharing is necessary and expected for the intended function of the booking service.
• Consent: This is the legal basis required for:
  • All direct marketing communications (e.g., email or SMS promotions).
  • The use of non-essential cookies (Analytics and Advertising).
  • You have the right to withdraw your consent at any time without detriment.

6. International Transfers (UK to India)

Since Bliss Dine is based in India, your personal data will be transferred and processed outside of the United Kingdom. India does not benefit from a UK adequacy decision.

To ensure your personal data receives a level of protection equivalent to that offered under the UK GDPR, we implement the following appropriate safeguard:

• We use the International Data Transfer Agreement (IDTA) or the International Data Transfer Addendum to the European Commission’s Standard Contractual Clauses (SCCs Addendum). These are legally binding contractual mechanisms approved by the UK Information Commissioner’s Office (ICO) to protect data transferred internationally.

By using our service and submitting your information, you acknowledge that your data will be processed in India under the protection of these contractual safeguards.

7. Sharing Your Personal Data

We only share your data where necessary and under strict conditions:

• Restaurant Partners: The restaurant you select receives your booking details to manage and confirm your reservation.
• Service Providers: We may share data with external Data Processors such as website hosting providers, email services, and analytics platforms. These providers must follow our explicit instructions and maintain strict confidentiality agreements compliant with the UK GDPR.
• Legal Requirements: We may disclose data where required to comply with a legal obligation, a lawful government request, or to protect our rights and safety.

We will never sell or rent your personal information to third parties.

8. Data Security and Retention

We implement industry-standard security measures including:

• SSL encryption for data transmission.
• Secure server environments and firewalls.
• Restricted access controls limited to authorised personnel.

Data Breach Notification

We have procedures in place to manage any suspected personal data breach, and we will notify you and any applicable regulator, such as the UK Information Commissioner’s Office (ICO), where we are legally required to do so.

Data Retention Periods

We retain your personal data only as long as necessary for the purposes outlined:

• Booking and Enquiry Information: Retained for up to 24 months following the date of the booking to manage repeat customer interactions and potential disputes.
• Marketing Data: Retained until you withdraw your consent (i.e., you unsubscribe).

9. Your Rights Under UK GDPR

As a UK data subject, you have the right to exercise the following rights regarding your personal data:

1. Right of Access: Request a copy of the personal data we hold about you.
2. Right to Rectification: Ask us to update inaccurate or incomplete information.
3. Right to Erasure (“Right to be forgotten”): Request the deletion of your data where there is no good reason for us to continue processing it.
4. Right to Withdraw Consent: You can stop receiving marketing messages at any time.
5. Right to Object to Processing: Object to processing based on our reliance on legitimate interests.
6. Right to Data Portability: Request the transfer of your data to another provider in a structured, common, and machine-readable format.

To exercise any of these rights, please contact us at support@blissdine.com. We aim to respond to all valid requests within 30 days.

10. Third-Party Links

Our website may contain links to external websites (e.g., Restaurant Partner websites or social media pages). We do not control and are not responsible for the privacy practices of these external sites. You should review their policies directly.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect legal requirements, service changes, or business updates. Any changes will be posted on this page with a new “Last Updated” date. Your continued use of our website after updates signifies acceptance of the revised policy.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our handling of your personal information, please contact:

• Email: support@blissdine.com
• Address: Bliss Dine, House 200, Narela, Delhi, 110040, India